The power of Networking

You’ll never know who you will meet

surreylad — Wed, 08 Oct 2008 09:04:41 +0000

Face to face networking IS the most powerful way to build relationships with new clients while staying in touch with existing ones. As someone that attends a wide range of networking meetings, I was somewhat taken back by the number of people who have not done their homework.

An example of this was one person looked straight down the list of attendees at a recent meeting to see who else was attending. “No one really good for me here then” comment was made at the end. I asked myself how does he know that.

Unless you get to know other business people, you will never know who else they could put you in touch with. I have been a strong believer that unless you put hard work into networking, you are not going to get the maximum out of it. Spend time talking to other attendees and get to know them and their business. I will guarantee that by asking the right questions and listening to what others have to say, you WILL get to meet new potential clients.

Get out and Network

surreylad — Fri, 05 Sep 2008 15:33:36 +0000

Throughout the UK, there are lots of different groups and organisations offering networking meetings for businesses to attend. We have found that many small traders are not taking an advantage of these and could be missing out on business.

In a survey we are currently carrying out, one question asks if one belongs to any local groups or organisations and a very small amount of those who completed the form have given yes as an answer. We then ask for what reasons do they not join and most give answers like “Can’t afford it”, “Doesn’t work” or simply “Didn’t know we could do it”.

Small businesses need in this current climate to get out and network. Face to Face Marketing is the most powerful way of building and keeping relationships with other businesses. Membership fees should be seen as investments, not costs. Time and effort is everything. The more you put in – the more you will get back in return.

Lastly, You will never know who you will meet or who they know. Networking is the only way of building these bridges and unless you spend a little time each week or month attending a group near you, you will loose out to a local competitor.

Power of Social Networking

surreylad — Thu, 04 Sep 2008 16:42:32 +0000

In the last few years, social networking sites have gone from strenght to strength. Some of the less popular have stayed that way while others like Facebook, Myspace and Linkedin have grown rapidly. As a business, the power of these Social networking sites has to be one of the biggest growth areas in the global market.

Millions of people a day log into their profiles and join up with friends and associates bringing together something that a few years back would cost your business time and money in business trips, marketing and networking.

Facebook and Myspace have a reputation for being a social networking site for mainly consumers but that is changing. More and more business organisations from all over the world are seeing it as a marketing medium to spread their world by creating groups, promoting events, advertising or even creating applications.

Linkedin is for the B2B Market from all over the world. It was only yesterday you could of dreamed about contacting a Chief Exec of a major organisation half way around the world but thanks to the power of Linkedin, thats what exactly you can do.

Twitter is an amazing tool and well done to the student who originally came up with the idea. Tweets are one line sentences you right to promote a web page, blog, event, article or just something is happening around you. For instance, This blog is written and RSS fed into a number of my profiles on the web. I have added it to twitter as well with a link to share with my followers.

Using the Social Networking sites like these and others, you are creating an online presence which is both effective marketing for your business and more importantly in this time of downturn, cost effective.

I would like to invite you all to join me on the following social networking sites:

The success of Networking

surreylad — Sun, 31 Aug 2008 13:50:01 +0000

The power of Networking

The Power of Networking in Business

No matter of what business you are in anywhere around the world, there is no other better way to build relationships with new or existing clients than networking. This could be either face to face, social networking or joining organisations.

Face to Face Marketing

Networking groups take place all over the world. Some work while others in no other words Don’t. Some will charge you a membership fee, others charge you a attendence fee while others will do both. Depending on how much time and energy into a group will determine on how much you will get out of it.

Social Networking

Over the last few years, social networking for business on sites like Linkedin, Facebook, Myspace or Twitter has opened up the global market like nothing seen before. Years ago, it would of cost thousands of pounds and trade missions over the world to create a working friendship with a supplier of customer. Today, using the power of the Internet and Social networking sites, you can get the ball rolling for free.